How to Make Your Business Look Bigger Than It Actually Is

Idea Girl Media
June 4, 2018
When you’re a new business owner or entrepreneur, you want your company to appear professional. Here are four clever ways…...
How to Make Your Business Look Bigger Than It Actually Is featured image
When you're a new business owner or entrepreneur, you want your company to appear professional.

When you're a new business owner or entrepreneur, you want your company to appear professional. Here are four clever ways to make your business look bigger than it is - Female entrepreneurs should find this especially helpful...

4 Clever Ways To Make Your Business Look Bigger

If you are trying to grow and develop your small business then you will understand how important it is to try and stay on top of everything. You will also understand how hard it is to get customers and make a profit.

New entrepreneurs often wonder: "How to make my business more professional?"  A good and fair question! Other points to ponder:

  • How to make your small business look big
  • How to make a small business to a big business
  • How to make a brand bigger

All smart things to consider if you plan to be in business long-term.

If you want to master all of this then it helps to make your business look bigger than it actually is.  There are some good ways you can do that...

Get A Centralized Business Address

Especially important for female entrepreneurs:

If you are operating your business from home, it can be dangerous to put your address online. In that case, it may be worth investing in a low cost virtual business address service. This is one way to look more professional, and also provides a shield of safety. Win/win.

Should you decide to invest in a virtual office space, it is likely you can find a location in your own city.  Alternately, you can get a box from your local postal office.

The best thing about these services is that they allow you to receive packages so that you can separate parcels sent to your home from the items sent to your business. 

Make Your Business Look Bigger With Bigger Invoice Numbers

When you send out invoices, avoid sending them with numbers 1 or 100. The smaller numbers make it appear as though you are a new business.  Further, your customers may interpret that as lack of experience. This is the last thing that you want, so to avoid all of that start out with a four or five-digit number.

Using a quality invoicing solution such as QuickBooks or PayPal is common. When creating your invoices, simply choose a starting invoice number with multiple digits. This will make things easier for you and keep you organized. 

You can do this in any invoicing software like the ones reviewed here. For example, let's say you own a small business and want to generate an invoice in Paymo. When you create the invoice, a number is automatically generated. Then, click on that number and change it to whatever you want. Start with four or five digits.

Make Your Business Look Bigger With Bigger Invoice Numbers - Benefits explained at Idea Girl Media

Use A PBX

A PBX (private branch exchange) is a telephone system that allows you to switch calls between lines. Your employees can still use the single phone system that you probably already have.

Implementing a PBX system is not an expensive investment. There are so many cloud systems available and you can easily go through a VoIP such as Skype. Easy-peasy!

Another benefit : You get to choose your own phone number, and you can also have as many extensions as you need.

Formal Titles

If you are a one-man brand, it is clear that you are the CEO. You may be tempted to list your important title on your business card, but a lot of people may wonder why the CEO themselves is reaching out to customers for:

  • Marketing
  • Invoicing
  • Customer service

And similar tasks.

For this reason, you will want to avoid putting your title on the business card until your business has a number of employees.  In turn, your business will look way more professional and it will also make your business look bigger as well. 

2 Replies

  1. Mary McFarland Gravatar

    By Mary McFarland on

    Enjoyed this post’s content. Simple, straightforward, personable, and I still learned a thing or two. (While I’m a three-person team/company, and growing, I’m still susceptible to the perception issues you’ve identified in this post). Thanks, Idea Girl, @kerijaenhig, as usual, for great practical help.

    Reply to Mary

    • Keri Jaehnig Gravatar

      By Keri Jaehnig on

      Mary, Glad you liked this article, and found it helpful. I’m curious to hear more about your company as well as your team. Happy to help. Thanks for reading and for your comment here! ~Keri

      Reply to Keri

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