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Clinton County Convention and Visitors Bureau

Client Challenge

The Clinton County Convention and Visitors Bureau had branding, a website and blog, and beginnings of Facebook and Twitter profiles. They needed to grow their audience to attract visitors to the county’s many attractions. At a time of economic crisis in the region, their specific directive was to improve economic impact from agritourism, sports tourism, signature festivals, convention center events, and to increase revenues to attractions and county hotels.
In addition to traditional media campaigns, the CVB Board prioritized a strong social media presence and evolving social media marketing strategy.

Our Solution

Initially we worked on Facebook and Twitter follower growth, social content creation and consistent online brand identity. Over time also developed their Pinterest, Instagram, YouTube, and blog content and video creation as well as blog influencer outreach.

How It Performed

Very quickly, we grew their audience from a few hundred to thousands on Facebook and Twitter, and developed a loyal group of fans and collaborating social brands interested in Clinton County, Ohio events and attractions. Eventual development of the additional social profiles went much the same way.

Fulfilling goals, Clinton County attracted new sports tournaments, new conventions and annual business meetings, car racing events, improved shows at the theater, and increased attendance at county festivals and hotel stays. This resulted in millions of dollars of economic impact.Our work earned the Clinton County CVB two back-to-back social media awards. They became the example of Ohio CVBs online for a number of years. Additionally, the CVB was listed as one of the Top 10 Small Cities on Social Media, putting them in the same class as very well-known destinations such as Sedona, Arizona, Ashville, North Carolina and Traverse City, Michigan, part of the Pure Michigan campaign.

Testimonial

“I want you to do our social media.” ~Debbie Stamper, Executive Director, Clinton County Convention and Visitors Bureau

Testimonials

Social Media
I LOVE the Idea Girl Media page! Keri always stays on top of all new social media developments and provides superb content. Not only that, but Keri is super friendly and is always around to advise and encourage her fans. Keep up the excellent work Keri!

Vanessa Lewis

Marketing Specialist

Social Media
Our experience with Keri and Idea Girl Media has been a tremendous partnership. Keri “gets” social media and has a creative and collaborative approach to solving her client’s challenges and needs. Keri listens, understands, asks pertinent questions, and offers solutions that reflect her professionalism and expertise. We have partnered with Keri on several education client initiatives and her suggestions and plans were spot-on and made a true difference for our team and our clients. I am excited to further our partnership and I would not hesitate to recommend Keri for anyone looking for creative social media solutions.

Bart Caylor

President, Caylor Solutions, Inc.

Social Media
If you are considering bringing Keri on-board, consider it no further and just do it already! Keri is very professional yet fun and energetic. I think what differentiates her further from the myriad of service providers and consultants out there is that she has a thirst for knowledge that few I’ve known possess.

Yomar Lopez

The IT Guy Who Communications

Social Media
Having known Keri for a few years now, I can personally attest to how helpful her tips are. Idea Girl Media is invaluable to anyone wishing to leverage social media for their business.

Susan Forsythe

Entrepreneur

Social Media
I’ve worked with Keri and Idea Girl Media since 2011. She is always professional and courteous. She helps my business gain exposure through her training programs, and by sharing my content. She has amazing reach, and is a great businesswoman to work with. Highly recommend her services. 

Adele McIntosh

Travel Industry Professional at Legendary World

Social Media
A new client came as a result of being more active on social media – The gal responded to one of the quotes you posted.

Teresa Zumwald

CEO, Zumwald & Company

Social Media
Keri is an action-oriented leader whose passion for excellence shines through in her work. Her wide-range experience with event planning make her a sought after resource for large community events.

Monica Wehr

Corporate Communications Professional

Social Media
Whether you are an individual, a small business or a large corporation, Keri and Idea Girl Media can assist you with all of your social media needs. She is an expert in all forms and can train your people to have a working knowledge of the ins and outs. Social media isn’t going anywhere and is only getting more important. You can’t afford NOT to have Keri bring you or your company up to speed. She is creative, innovative and highly-respected in her field. She IS your go-to person for all of your social media needs.

Kay Frances

MBA, Motivational Humorist, Keynote Speaker, Healthcare Humorist

Social Media
Keri is an experienced, disciplined professional, one whom I would be able to work with on any project, anywhere, and at any time.

Mary McFarland

Author and Grants Writer

Social Media
Keri continues to impress me with her wisdom and willingness to share! As a person with a passion for community development, I am honored to be a part of her circle!

Debbie Wilson

Welcome Team Leader at Missouri Job Center

Social Media
Thank you so much for your time as it truly made a great impact and saved me much time and money.

M.S.

Millionaire Franchiser, Investor and Speaker

Social Media
I am convinced there is nothing she can’t do. Her versatility should be admired.

Pilot Recruiter

Private Jet Company

Social Media
…the level of your information provided to me every year was so good that I need to publish your answers among the first.

Adi Domocos

CEO, Hot In Social Media

Social Media
Keri is a detailed oriented manager. She thinks through all aspects of her work and shares information in timely formats. She has excellent writing skills. She has a high degree of commitment and strong sense of professionalism.

Terri Barton

Director of Curriculum and Instruction at East Clinton Schools

Social Media
I want you to do our social media.

Debbie Stamper

Executive Director, Clinton County Convention and Visitors Bureau

Social Media
Appreciate the insights you provided which were very helpful!

CEO

CEO, industrial electrical & telecommunications contracting company

Social Media
Keri has been a wonderful encourager to me as I have entered the world of social media as a novice and has been a continuing source of useful information…

Angela Morgan-Alpaugh

Lifestyle Blogger at The Southern Fried Bride

Social Media
Keri’s thoughtfulness and actions showcases her genuine care and appreciation. It’s this kind of selflessness and kindness that sets her apart! Her unwavering dedication to making an impact for someone else is truly inspiring.

Missy Wright

hardyclub.com

Social Media
Whether you are an individual, a small business or a large corporation, Keri and Idea Girl Media can assist you with all of your social media needs. She is an expert in all forms and can train your people to have a working knowledge of the ins and outs. Social media isn’t going anywhere and is only getting more important. You can’t afford NOT to have Keri bring you or your company up to speed. She is creative, innovative and highly-respected in her field. She IS your go-to person for all of your social media needs. 

Kay Frances

MBA, Motivational Humorist, Keynote Speaker, Healthcare Humorist

Social Media
She’s VERY good at maximizing Facebook strategies for her clients as I have witnessed her activities yield a great return for her clients! Keri is a superstar and I’m glad to recommend her to everyone looking to hire her.”

Rob Pene

M.A, Ed, Director of Services at Mission Driven Thought Leaders

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