Client Challenge

The client had a positive reputation established in her field, earned well-respected honors and certifications, and had started her own business with a basic website, but there was not a real brand for the business or clear brand voice.

Our Solution

We presented the client with three brand concepts to choose from. She chose one that built upon colors she was already using online. From the colors to the font, the new branding affirmed the areas of the business: support, coaching, balance, and programs offered. Specific wording was also used to appeal to her target markets.

This branding package included logos and banners, email signature, website imagery, social graphics, brand identity guide, as well as consulting.

How It Performed

Trauma Recovery’s website was immediately transformed and displayed a brand voice that spoke to the business goals and target markets. On social media, the brand flourished and quickly received audience curiosity and positive feedback. In turn, the client was more confident in online activities, knowing there was a clear brand supporting her goals and aspirations.

* Branding concepts in collaboration with designer, Marina Kozlova.

Testimonial

“I am very, very pleased with how the branding turned out! I have had so many little signs over the past few days confirming the decision to go with the green theme of grounding and balance, and the logo. Thanks for the email signature recommendations.” ~Kathryn Bumgarner, John Maxwell Certified Trauma Recovery Coach, Trauma Recovery

Testimonials

Social Media
Our experience with Keri and Idea Girl Media has been a tremendous partnership. Keri “gets” social media and has a creative and collaborative approach to solving her client’s challenges and needs. Keri listens, understands, asks pertinent questions, and offers solutions that reflect her professionalism and expertise. We have partnered with Keri on several education client initiatives and her suggestions and plans were spot-on and made a true difference for our team and our clients. I am excited to further our partnership and I would not hesitate to recommend Keri for anyone looking for creative social media solutions.

Bart Caylor

President, Caylor Solutions, Inc.

Social Media
Just brilliant stuff! Your content is incredibly helpful and inspiring … There is a perfect balance of fact and creativity in all of your posts and it just made me want to read on and get involved with your content.

Facebook Fan

Social Media
I had the pleasure of working with Keri for my online business, House Sitting World. I hired Keri to assist with bringing the brand a new look, to standardize the brand across all social media platforms, and to create clear messaging and identity.

Louise Read

House Sitting World

Social Media
…the level of your information provided to me every year was so good that I need to publish your answers among the first. 

Adi Domocos

CEO, Hot In Social Media

Social Media
I stumbled across this page seeking a social media snafu solution and Keri came to the rescue! She is so sweet and responded quickly. I highly recommend…

Lisa Beres

TV personality and Author

Social Media
A new client came as a result of being more active on social media – The gal responded to one of the quotes you posted.

Teresa Zumwald

CEO, Zumwald & Company

Social Media
I appreciate all the good coaching you provided to get me started…

Executive Director

Executive Director, non-profit organization

Social Media
Keri is a favorite social media expert and mentor with a heart for helping others. We highly recommend her…

Joel Carter

Principal at Carter Architecture, Inc.

Social Media
Our experience with Keri and Idea Girl Media has been a tremendous partnership. Keri “gets” social media and has a creative and collaborative approach to solving her client’s challenges and needs. Keri listens, understands, asks pertinent questions, and offers solutions that reflect her professionalism and expertise. We have partnered with Keri on several education client initiatives and her suggestions and plans were spot-on and made a true difference for our team and our clients. I am excited to further our partnership and I would not hesitate to recommend Keri for anyone looking for creative social media solutions.

Bart Caylor

President, Caylor Solutions, Inc.

Social Media
We’re proud to share your world-class #Marketing insights with our listeners around the globe!

B2BeeMatch

Social Media
Whether you are an individual, a small business or a large corporation, Keri and Idea Girl Media can assist you with all of your social media needs. She is an expert in all forms and can train your people to have a working knowledge of the ins and outs. Social media isn’t going anywhere and is only getting more important. You can’t afford NOT to have Keri bring you or your company up to speed. She is creative, innovative and highly-respected in her field. She IS your go-to person for all of your social media needs. 

Kay Frances

MBA, Motivational Humorist, Keynote Speaker, Healthcare Humorist

Social Media
Keri is an excellent communicator, both in the verbal and written word. She is a master at matching tone, style, and expectations with her execution of a message and solution alike.

Yomar Lopez

The IT Guy Who Communications

Social Media
…the level of your information provided to me every year was so good that I need to publish your answers among the first.

Adi Domocos

CEO, Hot In Social Media

Social Media
Keri is resourceful and self-starting. She is great at creating content that engages our Facebook community very well.

VP of Sales & Marketing

3D Floor Plan and Home Design Software Platform

Social Media
Keri is a detailed oriented manager. She thinks through all aspects of her work and shares information in timely formats. She has excellent writing skills. She has a high degree of commitment and strong sense of professionalism.

Terri Barton

Director of Curriculum and Instruction at East Clinton Schools

Social Media
Keri Jaehnig you are a treasure to all of us here! Thank you for the difference and impact you make, and the incredible example you are to me! I can only see good things for you with all the good you put out there!

Missy Wright

Darren Hardy, LLC

Social Media
She’s VERY good at maximizing Facebook strategies for her clients as I have witnessed her activities yield a great return for her clients! Keri is a superstar and I’m glad to recommend her to everyone looking to hire her.”

Rob Pene

M.A, Ed, Director of Services at Mission Driven Thought Leaders

Social Media
Oh my, Keri! You ARE covering lots of ground. Thank you so much for your guidance and work with our new social media manager. I know she has been learning a lot.

Sherry Weller

Executive Director, New Life Clinic

Social Media
I’ve worked with Keri and Idea Girl Media since 2011. She is always professional and courteous. She helps my business gain exposure through her training programs, and by sharing my content. She has amazing reach, and is a great businesswoman to work with. Highly recommend her services.

Adele McIntosh

Travel Industry Professional at Legendary World

Social Media
I LOVE the Idea Girl Media page! Keri always stays on top of all new social media developments and provides superb content. Not only that, but Keri is super friendly and is always around to advise and encourage her fans. Keep up the excellent work Keri!

Vanessa Lewis

Marketing Specialist

MORE CASE STUDIES

Mike Klein, Changing the Terms