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Caylor Solutions

Client's Problem
portsmouth social media strategy
social media calendar
Caylor Powerpoint

Caylor Solutions was working with a prominent boarding school in Rhode Island on a fundraising campaign to add a new, state-of-the-art science building to their campus. Caylor contacted Idea Girl Media to formulate the social media strategy for a year-long campaign that would engage students, parents, staff, alumni and campus stakeholders. Idea Girl Media’s work needed to align with the Caylor team’s entire project including website, branding, fundraising pages, and other project-related content.

Our solution

We made a content plan for an entire year that included recommendations for email marketing efforts, blog articles, live video, created video, and social media posts and stories for each of their social media channels: Facebook, Instagram, Twitter and YouTube.

The school’s enthusiastic staff and key stakeholders would be executing the strategy, so we included month-by-month activity plans that involved signature school events, student activities, in-class segments, alumni events, and ways to engage their community and physical grounds.

We shined the spotlight on the student body and teachers, their potential as leaders of our future, and how they would benefit from the new science building – an innovative structural asset.

How it performed

While there was an unavoidable delay in starting the fundraising campaign, the school got their science building! The staff was creative and their energies are reflected on their social media pages.

Testimonial

“Our experience with Keri and Idea Girl Media has been a tremendous partnership. Keri “gets” social media and has a creative and collaborative approach to solving her client’s challenges and needs. Keri listens, understands, asks pertinent questions, and offers solutions that reflect her professionalism and expertise. We have partnered with Keri on several education client initiatives and her suggestions and plans were spot-on and made a true difference for our team and our clients. I am excited to further our partnership and I would not hesitate to recommend Keri for anyone looking for creative social media solutions.” ~Bart Caylor, President, Caylor Solutions, Inc.

Testimonials

Social Media
Just brilliant stuff! Your content is incredibly helpful and inspiring … There is a perfect balance of fact and creativity in all of your posts and it just made me want to read on and get involved with your content.

Facebook Fan

Social Media
Keri is an action-oriented leader whose passion for excellence shines through in her work. Her wide-range experience with event planning make her a sought after resource for large community events.

Monica Wehr

Corporate Communications Professional

Social Media
Keri Jaehnig you are a treasure to all of us here! Thank you for the difference and impact you make, and the incredible example you are to me! I can only see good things for you with all the good you put out there!

Missy Wright

Darren Hardy, LLC

Social Media
Keri is an excellent communicator, both in the verbal and written word. She is a master at matching tone, style, and expectations with her execution of a message and solution alike.

Yomar Lopez

The IT Guy Who Communications

Social Media
She’s VERY good at maximizing Facebook strategies for her clients as I have witness her activities yield a great return for her clients! Keri is a superstar and I’m glad to recommend her to everyone looking to hire her.

Rob Pene, M.A, Ed

Director of Services at Mission Driven Thought Leaders

Social Media
Keri is someone that we hold dear in our community, and it wouldn’t be the same without her! Her dedication and commitment to making a difference have made her a treasure to all of us here. We are so grateful for Keri for not only what we see here in the Hardy Club, but for what she does when no one is watching! Her actions speak volumes about her character and the incredible example she is to me and others. Keri’s thoughtfulness and actions showcases her genuine care and appreciation. It’s this kind of selflessness and kindness that sets her apart! Her unwavering dedication to making an impact for someone else is truly inspiring. Thank you Keri for being an exceptional role model, not just in our CRASH, but in life. You are a true gem, and we are grateful to have you with us.

Missy Wright

HardyClub.com

Social Media
Having known Keri for a few years now, I can personally attest to how helpful her tips are. Idea Girl Media is invaluable to anyone wishing to leverage social media for their business.

Susan Forsythe

Entrepreneur

Social Media
Keri is a trusted and proven partner in this world of social media and marketing. Her ideas and insights have bottom-line results. Add to it her kindness and caring and you have a world-class small business coach! 

Mark Ballard

Business Owner And Designer

Social Media
A new client came as a result of being more active on social media – The gal responded to one of the quotes you posted. 

Teresa Zumwald

President, Zumwald & Company, LLC

Social Media
I LOVE the Idea Girl Media page! Keri always stays on top of all new social media developments and provides superb content. Not only that, but Keri is super friendly and is always around to advise and encourage her fans. Keep up the excellent work Keri!

Vanessa Lewis

Marketing Specialist

Social Media
Keri is a favorite social media expert and mentor with a heart for helping others. We highly recommend her…

Joel Carter

Principal at Carter Architecture, Inc.

Social Media
I’ve worked with Keri and Idea Girl Media since 2011. She is always professional and courteous. She helps my business gain exposure through her training programs, and by sharing my content. She has amazing reach, and is a great businesswoman to work with. Highly recommend her services. 

Adele McIntosh

Travel Industry Professional at Legendary World

Social Media
Keri continues to impress me with her wisdom and willingness to share! As a person with a passion for community development, I am honored to be a part of her circle!

Debbie Wilson

Welcome Team Leader at Missouri Job Center

Social Media
Keri Jaehnig is creative, hard working, honest, dependable, persistent and more.

Real Estate Developer

Green Business Developments

Social Media
I’ve worked with numerous marketing companies over the years and I have found Idea Girl Media to be the most proactive, authentic and transparent of them all. Idea Girl Media are always up to date with the latest strategies and tactics to help your business and are a safe pair of hands. Nothing is too much trouble for Keri’s team. They go above and beyond to serve you and most importantly your audience. I’d recommend Idea Girl Media for all you marketing and training needs.

Kittie Walker

Digital Strategist, Avidmode, Ltd.

Social Media
I am very, very pleased with how the branding turned out! I have had so many little signs over the past few days confirming the decision to go with the green theme of grounding and balance, and the logo. Thanks for the email signature recommendations.

Kathryn Bumgarner

John Maxwell Certified Trauma Recovery Coach, Trauma Recovery

Social Media
I’ve worked with Keri and Idea Girl Media since 2011. She is always professional and courteous. She helps my business gain exposure through her training programs, and by sharing my content. She has amazing reach, and is a great businesswoman to work with. Highly recommend her services.

Adele McIntosh

Travel Industry Professional at Legendary World

Social Media
Keri Jaehnig is creative, hard working, honest, dependable, persistent and more.

Real Estate Developer

Green Business Developments

Social Media
…forward thinker.

Leanne Hoagland Smith

Business Writer at Post-Tribune

Social Media
My mind has been expanded and boundaries pushed due to her innovation and skill. Her talents lie heavily within social media and I feel there are many opportunities, ideas and developments she’ll expand upon during her tenure as a social media director. If you ever get the chance to learn from her, just know you’ll learn at a rapid pace with her at the helm.

Christian Hollingsworth

Owner/Editor Smart Boy Designs

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