Are you just starting out writing content for websites? Or looking for content writing tips to improve your content marketing? Guest author, Derek Iwasiuk, outlines content writing tips professional writers know so you can become more influential in content writing...
Guest post by Derek Iwasiuk
Would content writing tips used by professional writers help you with your content strategy?
Then you're in the right place!
If you are wondering how to start content writing, you may want to reference websites and blogs you respect for content writing samples. For you, below you will find some content writing tips for beginners.
Creating content can be fun but not everyone who sets out to create content comes up with great pieces. The reason for this is not because their grammar is poor but mostly because they cut corners.
If you are passionate about a topic, you will be able to come up with great content and topics for content writing. However, if you are just starting out, there are a few tips you need to understand.
This post discusses content writing tips professional writers know that will help you be more influential in content writing.
Stay In Research Mode
When working on a topic you are knowledgeable in, it is easy to be tempted to write everything from your head. As much as this will save you time and make your content look original, may not be the most optimal way to approach content writing.
No man is an island. You do not know everything. In order to create content that is filled with great ideas, you have to do some research. The quality of your content will increase significantly when it is based on solid research.
Be Original
Original content goes a long way in boosting your search engine ranking and compelling customers to come back for more. The Google algorithm has updated to enable detection of duplicate content. If your content is not original, you will be penalized.
Even when you have to create content from published content, you need to make sure that you are original. Add points that were not in the original post and make sure that you don’t copy-paste anything. Your business or organization will stand a better chance of winning more customers if you take the time to always create content that is original.
Content Writing Tips: Create Strong Headlines And Subtitles
First, the headline of your article is what determines whether your target audience will be interested in reading it or not. 80% of your audience will read your headlines but only 20% will actually read the content.
Creating riveting headlines is the key to making sure that your content is read.
Second, you need subtitles. Most people are skimmers. They will seldom read through an entire article, regardless of how concise or informative it is. They will go straight to the points that are relevant to their situation.
Adding subheadings keeps your audiences glued to your content.
Use Resources
People don’t want to waste time on farfetched ideas. If your content does not contain any resources or references, readers may view it as a work of fiction.
Most people will not consider any content that lacks proof. This is why even when you have all the points in your head, you need to search the Internet and find links that back your points.
Provide Answers
Last but not least, your content needs to give answers. This is the key to effective content writing. If you don’t solve any of your audience’s problems, they will not act on your content.
Research is always the key to crafting great content. However, you must start by identifying the plight of your audience.
You should then proceed by giving solid answers.
A Summary Of Content Writing Tips
People search for answers. They consume content that helps them solve a problem or explore an interest that is very important to them. Professional content writing tips to remember:
- Research
- Be original
- Use headlines and subtitles
- Affirm your points with resourceful proof
- Provide answers
As we are online, conveniently, this is how to do content writing for websites.
Author Bio
Derek Iwasiuk runs national digital search engine optimization firm headquartered in Minneapolis, Minnesota, where he educates the minds of young SEOs and top agencies. Follow him on Twitter.
16 Replies
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This article is complete guide. I am glad there are some writers who make it easy to understand the real thing.
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Peter, Happy you find these content writing tips a complete guide to content creation. Hoping all small business owners will benefit … Please feel free to share. We update the blog frequently with similar insights. I hope we will see you here again. For now, thank you for your kind words! ~Keri
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content writing is the best thing to do. there are many sources to earn from it. thanks for sharing love your content.
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Jigyasa, Consistently updating the blog and website with new content is a very good strategy, as you said. Businesses can either assign a staff member to do this or hire this out to an expert to get it right. Thank you for sharing your thoughts, and for your kind words, ~Keri
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Hi Keri, Thanks for sharing this wonderful post with us. I really appreciate the way you expressed all your thoughts through this article. Being a content writer, I always look for new tips and ways to improve myself, and this post was really worth reading. Thank you once again.
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Saksham, It’s our pleasure to share tips and resourceful details here. Glad you liked this article and found it helpful. We update the blog often, so I hope you will check back. Thanks for your comment, ~Keri
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congratulations for writing a great blog
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Akaeid, Thank you for your kind words. 🙂 ~Keri
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Your post is important for us. cause you told us Content writing tips, Provider Answer, Use Resources, a summary of content writing tips, Overall I like it.
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Riha, Glad you found this article helpful. Thank you for your kind words, and for sharing your thoughts, ~Keri
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As a content writer, I read your post very nice sharing. Thank you.
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Riha, Thank you for visiting the site, and for reading our blog. We appreciate your kind words, ~Keri
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Very useful article. Thanks for sharing.
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Arundhathi, Glad you liked this article and found it helpful. We really appreciate your comment, ~Keri
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I really appreciate this article. And It confirms a few things to me. I was wondering about subtitles for skimmers and whether or not this would be a great way to give bullets to my “audience” in order for them to pick what they want to read on any given post. While I am a skimmer many times, I do try my best to take time and read an entire article, I must be a rare breed. Question, as it relates to running a internet marketing blog what are great ways to find topics to write on? Would love your input on this.
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Robert, Great to see your smile here! Glad you found this article helpful. I think titles and subtitles, done well, help readers skim to know if they want to read the entire article. I’m a “whole article” reader too…if it appears I will find my answers on the page. A great question you ask regarding planning content and enticing readers with juicy topics. I would recommend two things: 1) You can Google top topics to write on for every individual niche. There are TONS of articles written on this. 2) A book written by a very smart person that offers checklists and guides available for print/download: “The Content Planner – A Complete Guide To Organize And Share Your Ideas Online,” by Angela Crocker. Published by Self-Counsel Press; Part of their business series. It’s available via Amazon, Barnes & Noble, and really anywhere else you would purchase books. Hope that helps. Thank you for reading, and for your thoughtful comment, ~Keri
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