Why is employee engagement important for your marketing strategy? When you engage your employees as brand advocates you get a compounded lift with an element of trust felt by your target markets. Take a look at three employee engagement activities essentials…
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Are you working toward a solid business cost reduction strategy? Cost saving ideas for large companies will be different than cost saving ideas for small and medium sized businesses. This article will help any company customize a savings plan in six steps…
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How can a small business leverage social media? It usually comes in the form of commitment, consistency, enthusiasm and delegation. Smart business leaders find the right balance for their situations. Here are four steps to help you succeed with social media and benefit your brand…
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