Many Facebook Page Admins are not sure at first which metrics are important on a Facebook Page. Here, discover why understanding engagement rate is more important than People Talking About This (PTAT).
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![](https://ideagirlmedia.com/wp-content/uploads/2013/02/Engagement-Rate-Cover-Pic1.png)
Many Facebook Page Admins are not sure at first which metrics are important on a Facebook Page. Here, discover why understanding engagement rate is more important than People Talking About This (PTAT).